The clear, purist layout carries the solid and clear brand image of Wilkhahn online. Aesthetic, functional and ergonomic. Furniture to try out, position and look at from all sides. The focus is on different room concepts: product worlds with photos, animation and detail zooms. The flash-animated quadrant navigation leads intuitively users to their destination. Communication is on an individual basis with the main target groups: consumers, architects and designers. The product pages feature a whole range of information and are value added with video sequences. Keyword advertising promotes the Wilkahn brand experience and increases traffic.